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MARKETING PLAN

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In this Application, you will identify and evaluate an actual marketing plan for a health care organization. To prepare for this Application Assignment: • Review this week’s Learning Resources. • Locate and select a health care marketing plan from the Internet, library, or the organization with which you are associated. Check this out! To complete this Application Assignment, write a 3-page paper analyzing your chosen health care marketing plan. Be sure to address the following: • Briefly describe the health care organization (type, location, size, etc). • Analyze how well the marketing plan defines what the health care organization is trying to accomplish. Provide details and justification. • Explain to what extent the health care organization understands its environment, the market, and competition. What key market data is presented? • Evaluate whether the strategy action match seems logical. Explain. • Evaluate whether the marketing objectives are specific. Explain. Provide suggestions if they are not. • Evaluate whether tactics are specific, appropriate, and backed with enough power to meet the marketing objectives. Explain. • Evaluate whether the health care organization’s marketing plan is logical and realistic. Explain. • Evaluate whether the health care organization’s marketing plan is cohesive. Explain. • Identify and analyze some barriers to the health care organization’s marketing plan’s success. Health Care Assignment Help, Health Care Homework help, Health Care Study Help, Health Care Course Help

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