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HSA/300 HSA300 HSA 300 Week 11 Final Exam

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HSA 300 Week 11 Final Exam • Question 1 4 out of 4 points Marketing is the process of _____________. • Question 2 4 out of 4 points Which of the following is not an accurate statement? • Question 3 4 out of 4 points Jorge is gaining a deeper understanding of marketing in health care by examining how it is different from other industries. According to our text • Question 4 4 out of 4 points The study of _______seeks to understand how every day people select, secure, use, and dispose of products, services, experiences, or ideas to satisfy their needs. • Question 5 4 out of 4 points Business-to-business (B2B) healthcare marketing concentrates on organizational buyers. Which of the following examples does not represent a B2B application? • Question 6 4 out of 4 points The controllable variables of the organization are referred to as the______. • Question 7 4 out of 4 points According to the text, a production oriented healthcare organization focuses on ___. • Question 8 4 out of 4 points Strategic healthcare marketing seeks to satisfy customer needs through profitable relationships by creating, communicating, and delivering ________ in selected markets. • Question 9 4 out of 4 points Jill, a manager in healthcare, is leveraging marketing strategies and tactics that will alter or create behaviors that have a positive effect on the targeted individuals or society as a whole. Jill is implementing_______. • Question 10 4 out of 4 points By 2050, more than half the population of the U.S. will be comprised of minorities. • Question 11 4 out of 4 points The term health disparity has many different definitions and meanings including subjective ones. • Question 12 4 out of 4 points Hispanics and Asian Americans are at high risk for developing Type 2 diabetes. • Question 13 4 out of 4 points The benefits of cultural competence training may be challenging to quantify in terms of return on investment for the organization. • Question 14 4 out of 4 points The causes of health disparities are many and complicated. • Question 15 4 out of 4 points Healthy People 2010 set health objectives for the nation. • Question 16 4 out of 4 points The National Standards on Culturally and Linguistically Appropriate Services provide for: • Question 17 4 out of 4 points Organizations adopting cultural competence initiatives include the Association of American Medical Colleges, The Joint Commission, and the National Committee for Quality Assurance. • Question 18 4 out of 4 points Infant mortality rates are the same for African Americans as Whites. • Question 19 4 out of 4 points Contract violations are generally considered to be part of which type of law? • Question 20 4 out of 4 points Ethical and legal reasoning often overlap for the following reason(s): • Question 21 4 out of 4 points Nonmaleficence is a concept that states that you should • Question 22 4 out of 4 points What does the Emergency Medical Treatment and Active Labor Act of 1985 (EMTALA) require? • Question 23 4 out of 4 points For a health provider’s action to be considered negligent, which of the following factors is NOT necessary? • Question 24 4 out of 4 points Which of the following is not a required part of the definition of “informed consent”? • Question 25 4 out of 4 points A wrongful act against a person or organization is considered what type of violation? • Question 26 4 out of 4 points

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