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BUS499 M1A3 – Harley-Davidson: Business Overview

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Assignment 3: Harley-Davidson: Business Overview Harley-Davidson: Business Overview for New Planning Team Members As a member of Harley-Davidson’s strategic planning team, you have been asked to create a five- to six-slide Microsoft PowerPoint presentation titled “Harley-Davidson Today: A Brief Overview of the Business” to orient members who have been newly added to the strategic planning team. The PowerPoint presentation should include at a minimum the following: The CEO’s vision and overview of 2009 performance The organizational structure and management team A brief description of each of the brands/business units and the products and services offered Key corporate goals and objectives such as new products, new markets, and new customers Total Revenues in 2009 and Net Profit in 2009 Submit your orientation presentation to the M1: Assignment 3 Dropbox by Wednesday, July 20, 2016. Assignment 3 Grading Criteria Maximum Points Created PowerPoint presentation to provide an orientation overview of Harley-Davidson’s business. 10 Included in your presentation: the CEO’s vision and overview of 2009 performance 15 Included in your presentation: the organizational structure and management team 15 Included in your presentation: a brief description of each of the brands/business units and the products and services offered 15 Included in your presentation: key corporate goals and/or objectives such as new products, new markets, and new customers 15 Included in your presentation: total Revenues in 2009 and Net Profit in 2009 15 Presentation is clear, concise, and well organized; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation. 15 Total: 100

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